This document provides a summary of the farmer focus groups conducted in a number of locations around the country as part of the market research described in milestone 8.2.7 an inform D_8.2.9c for project number 18-IFS8.2.

It was an oversight on my part that this report was not submitted into the ROI in June 2019. I realized this had been overlooked when writing up the final report for this project so I am submitting it now to ensure all information generated from the NZAGRC funded work is stored in the ROI.